The Hampton Roads HubSpot User Group Blog

It's time for sales & marketing to get serious

Posted by Pete Humes

7/12/17 3:25 PM

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"Smarketing" sounds like a silly, made-up word because it is.

But what it means? That's no joke.

Broadly defined, smarketing is "the process of integrating the sales and marketing processes of a business."

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Topics: Inbound marketing, content marketing, Smarketing, Sales

About this blog

This is where the members of the Hampton Roads HubSpot community will share information about inbound marketing, and past and future meetups.